Keeping Families Healthy

I’m privileged to have been part of the talented and big-hearted team at CareZone. Together, we created a new kind of consumer health tool that helps people organize and share important health related information about themselves, their parents, and others they care about.

In my design leadership role, I helped foster a user-obsessed culture across a fast moving, agile team. I worked to uncover the real needs of CareZone’s users through qualitative research and detailed usage analysis. I balanced these needs with business goals and technical capabilities to lead the design of a useful, usable and delightful set of tools. I also partnered with development in support of ongoing implementation.

Disciplines

User Research, Business Strategy, Information Design, Experience Design, Visual Design, Project Management, Implementation Support

A Swiss Army Knife for Consumer Health

One design challenge we faced was making sure CareZone worked equally well for people who only wanted to use it in a limited way and those who wanted to use most or all of it’s functionality. A clear, modular approach ensured that no one was distracted by unwanted features yet everything was easily accessible if desired.

Native Richness + Web Reach

Some of CareZone’s features, like medication scanning required resources like the camera and offline cache that are best provided by native mobile apps. Recognizing that other users would be accessing CareZone exclusively via the browser, we created a responsive web app that draws on the same pattern library providing remarkable consistency across platforms.